New Silent Generation... Not So Silent.

This may seem like a very broad category but I want to take a closer look at the influence and impact of media exposure on young adults and how these exposures shape their life and turn our young generation into the people they become today and the future path that they will lead because of it.  The way that technology has advanced has become a prominent instrument used in the day to day lives of an average teenager, from television sitcoms to laptops to iPhones, virtually any piece of information that one should seek, they could find. There are many different theories that can explain the way in which our teenagers interact and how they envision their own media exposures.

Media exposures like advertisements are constantly being viewed by our youth, every time you turn on the television or flip through a magazine you are bombarded with ads trying to reach a particular audience and that audience is more than likely directed at our youth who will gain interest and buy or use their products or services. Because of this there are many problems that can arise with the constant exposure by media outlets that can jeopardize or even harm our growing youth today. You can barely turn on the TV and watch the news without being shown the world presented with all the violence and negativity with very limited positive information as well.

In our era today teenagers often turn to different media outlets to express themselves as well as turn to gain knowledge and information, which can be in turn present them with less than accurate information as well as a stereotype that can jeopardize their growth as an individual. With the media telling them what and who they should be its hard to control what is being seen and heard and have an individualized opinion of one’s self. This plays a huge role in the development of our youths and how they react and live in their day to day lives.

The media has a way of capturing the user and providing them with information that acts as a speeding bullet and sways their mind into whatever it is that they are trying to prove or sell. When you add this into the lives of our youth that are growing up in world that is constantly being shaped by the media, there becomes an issue of self-identity and this can lead youths to act out in extremes, from the violence in video games that children play, to a little girl viewing the models in a magazine as the idea of pretty. So much is influenced by the media and with it comes the total impact on our developing youth.